Orphaned Pages Tell AI These Topics Don't Matter
Pages without internal links function as dead ends in a site's information architecture. When AI systems crawl content t...
Linking Your Content for Maximum AI Impact
How should I link my content together for better AI understanding?
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Bidirectional Links Must Share Topic Focus to Signal Authority
The practice of linking pages bidirectionally has evolved substantially since early web development. Initial linking str...
Breadcrumbs Work for People, Structures Work for AI
Human visitors navigate content through visual cues—breadcrumb trails, menu hierarchies, and contextual links that guide...
Strategic Links Prove Expertise Domains
AI systems construct authority models by analyzing how content pieces connect to each other. Internal linking patterns s...
Internal Links Aren't For Readers Anymore
The conventional wisdom about internal linking centers on human navigation—helping visitors find related content, reduci...
Why Isolated Pages Stay Invisible to AI Systems
AI systems process websites as interconnected information networks rather than collections of standalone documents. When...
Link Patterns Will Soon Verify Entity Claims for AI Systems
AI systems are evolving beyond simple content parsing toward sophisticated verification of entity claims. The link patte...
Coherence Matters More Than Link Count Now
The transition from search engine optimization to generative engine optimization has fundamentally altered how internal ...
Static Link Lists Won't Work for Reasoning AI
Reasoning AI systems process information fundamentally differently than traditional search crawlers. Where older systems...
Three Levels Build the Structure AI Needs
Generative AI systems construct recommendations by tracing relationships between entities, not by scanning isolated page...